Find.com Find.com is an easy-to-use search engine that allows people to find relevant search results thro ugh a clutter-free, user-friendly Web interface. The cornerstones of the Find.com growth strategy begin with its highly memorable, easy-to-understand name: "Find.com". This simple name clearly tells consumers and all Internet users that Find.com enables users to find exactly what they are looking for in the ever-growing huge pool of information available on the Internet.
The Find.com Opportunity According to the Forrester Research, 80% of all Internet sessions begin with a search engine. In the large arena of "search", many engines carry limitations such as returning results in a disorganized format. The Find.com search engine's strategy aims to provide high quality, easy-to-use results geared toward consumers rather than researchers. Any Internet user can use Find.com; however our search results will cater to an active consumer looking to make a purchase or prepare for a purchase of some kind. Due to the increasing number of web addresses created each day, URL's (web addresses) are getting longer and harder to remember. This makes branding and marketing inherently more expensive and time consuming. Find.com does not have this obstacle - the name "find" is clear in what it means and what it does. "Find" is easy to remember and intuitively used every day. The focus on domain names is a critical element to Internet marketing today and shows parallels between URL's, web addresses and traditional commercial real estate principles.
Search engines continue to be a growth area on the Internet and among Internet users. Find.com intends to exploit opportunities in the Internet search market by:
•Promoting its unforgettable domain name www.find.com •Exhibiting a clear message, as "find" transcends many languages and many cultures, having the same meaning wherever it is read or heard •Providing easy-to-use and precise search results for consumer products and services •Focusing on strategies that are results driven - "Find it! Don't search for it!"
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