Nat'l DRTV ad campaign hasn't even started yet (target date is JUNE 7)..many other huge initiatives like the Udell C-store launch, Steve Fantus's support, Lancaster, etc etc are just getting there wheels in motion now..This is what I have been waiting for and its now here to finally prove what this company can do with a U.S National Retailer..or maybe not do..I am sticking around to find out.