Paul, since you been around for a while, I'd be interested to know your take on things. I'm talking about all the work and effort that must have gone into getting the physical product out there, and in stores etc. and already in the discount bins, I just don't get it. I've followed your posts for a long time. You always said that TO has a plan. What is his plan? Since we never get news, everything is left up to spectulation. I keep hearing how the real intent is in therapuetic applications in the states and elsewhere. All well and good, but why put all that money and energy into the Canadian retail side? I'm trying very hard to understand the strategy, but unfortunately all I see is that they blew it miserably.