what financial condition zevotek is currently in , but I would venture to say they are doing quite well to be able to spend 6 figures on advertising....good advertising is worth it. A product needs exposure and still perhaps .01% of Americans have even heard of Zevotek , so its a long and winding road....
IonicBulbGuru, a 3rd party (not ZVTK) paid way more than $180,000 for promotion of ZVTK and the 3rd Quarter not 1st Quarter financials are not 35 days overdue but are due by Monday.