I think it was the rooster that made the selection. They sat him in front of two videos and he 'cockadoodledooed' on "that" one. (The office probably reminded him of his confined living space back on the farm - hence the preference).
I think alot of people missed the point. Personally, I thought the video had a nice homegrown look and feel to it. And guess what? That's what we've invested in, a group who against all odds is pulling together in one of the toughest, highly regulated industries on the planet, with a good idea into an emerging market, launching from scratch. Translation - an underdog, who against all odds and amidst fields of complaints and scrutiny appears to be pulling it off. And the price you can buy the stock at reflects accordingly.
I've said it before, slow down or stop the video periodically and take a look again at what the production was pointing out to you. In those crowded hallways, look at the long tables and all the 3-ring binders. Apparently they were giving us just a small glimpse of the voluminous compilations of data for the FAA. Couple that with the residual scenes of the plane in AZ, and the message being delivered illustrates the recent activities and progession. On the other hand, bring in a high end commercial production crew and people would be screaming of wasting money.
I've been discreetly making some calls over the weekend just curiously where the late day Friday volume came from. At this point, IMHO several "Wall Streeters" who started to take notice sometime back, may have initiated a couple of "spot buys" in an effort to take an initial position. Pros who do such usually have a pretty good handle on the bottom end dip and once one does it, it usually spreads, especially in front of the all important advent of the first ferry flight to MRO service.