Replies to post #14934 on e.Digital Corporation (fka EDIG)

[JOBS]

Would you go so far as to say the ultimate goal of EDIG's broadband division is x-on-demand subscription services?

According to Jordan Greenhall, CEO of DivX Networks, which delivers DVD-quality VOD to PC users over broadband networks, the traditional pay TV paradigm is also being turned on its head. "If you actually have a passionate user base of two million people who want to watch content, you can do a subscription VOD channel," said Greenhall. "The model is fantastic, the revenue is fantastic and you don't even think about advertising."

Suggesting a paradigm shift and bypassing the PC is an ambitious business plan that may burn bridges, then again, with products that rely on the PC and no relationship with content providers; EDIG is strategically placed to take advantage of wherever the market moves.

Intriging post. Offers the vision of Divx and the impact they have made on edig... thx