The Q4 results won't show all that much. The ad campaign started too late to have much of an impact on the Q4 numbers. But maybe we'll be surprised. Who knows.
I'm still hoping that once the test campaign has concluded, they will post some numbers. But I've noticed this company likes to play things close to the vest, so I suspect we may not see anything until the Q1 report.
In the meantime, the revenue guestimates based on the posted invoice numbers look awesome so far. The IonBulb is going to be a winner, especially when you compare it to some of the other crap that's making bucks with DRTV.
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