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Brick

12/29/09 12:51 PM

#66 RE: Brick #65

Operating Strategy
To better align its core competencies with the market opportunities, drive revenue, focus on marketing
and sales efforts, and execute its business plan. The Company will operate three business units.
Integrated Services. Near term revenue growth will be derived from Integrated Services by leveraging
existing business relationships and its affiliation with WinSonic Diversity and operationally improving
project execution and cash flow processes. The Company will leverage its interconnection, co-location
and wholesale purchasing agreements with AT&T, Verizon, Comcast and Direct TV to resell bandwidth,
cable/satellite TV and related managed services to enterprises. WinSonic will grow its value added
reseller (“VAR”) business by expanding its portfolio to include wireless and IP-based CPE products and
services. In addition to organic growth, the Company is considering strategic acquisitions of
communications businesses that can leverage our competencies and deliver new sources of profitable
revenue.
Digital Distribution Network. WinSonic Digital Cable Systems Network (WDCSN) was approved to
launch its national, digital TV transport network schedule in the first Quarter of 2010. WDCSN will offer an
extensive content library with transport rights from top national programmers, cable networks, linear
programming, established music libraries, and Video on Demand (V.O.D.) rights from major Hollywood
movie studios. "Working with our partners, WDCSN will offer solutions completely dedicated to the
highest quality digital delivery of television, video and music content to our client subscriber base," said
Winston Johnson, CEO of WinSonic Digital Media Group, Ltd. WinSonic Digital Cable Systems Network
has secured contracts for digital video, digital music, and digital television distribution services. WDMG
has signed Master Services Agreements (MSA's) with various companies in the range of 5 million dollars.
WDCSN (a subsidiary of WDMG) signed distribution agreements that will bring our network reach up to
10 million subscribers and 1.8 million households via fiber-to-the-home. In addition, WDCSN estimates its
digital services will reach 1 million broadband subscribers via the Internet in 2010. We are currently in
negotiations for several multi-year contracts with other major broadband, cable and IPTV service
providers.
Digital Media and Applications. This business segment/group is considered an internal resource that
supports the sales, engineering and technical support requirements for both the Integrated Services and
Digital Media groups. The Company, will utilize WDCSN’s network facilities, licenses, interconnection
and co-location rights, plus wholesale purchasing agreements to reliably and cost effectively deliver
media, content and communications products and services to customers. As WinSonic introduces
additional communications services, content and commercially launches its web portal and other
interactive applications/platforms, Internet traffic will substantially increase. This business segment will
determine the Company’s initial networking requirements, measure performance and develop a phased
capital expansion plan to expand and/or lease sufficient network facilities to meet WinSonic’s business
demands, lower distribution costs and improve margins.