Quickly? This thing has been eroding since early August. The October pump was a fluke at best and the selloff that was larger than the pump should have been an indication of what was coming.
In my opinion JD puts out too many PRs without enough information to back them up while people on the message boards cry wolf about market manipulation until "investors" no longer care what the evil NITE is up to.
"First his game changing PR then an inauspicious rollout; now this.."
You mean stating that in a few years sales could reach $100,000,000 and then he announces a $14,000 order is inauspicious? I could insert some other choice words but then all that would do is show I know a few bad words.