Anything other than a cash dividend (and where would this cash come from and why wouldn't it be a better idea to keep it in the company?...) will, IMO, be perceived as a gimmick to attract traders and not a true attempt to give loyal shareholders a piece of the new pie. This idea, even if it's coming from a good place, should be abandoned and ETC should be a wholly owned/managed part of Expo Holdings and let what ever new monies coming in from it directly benefit the company and shareholders. I don't see how this new line of product and marketing implementation should not be completely a part of Expo. Don't muddy things up at this point, as investors want a single company with MAXIMIZED revenues from all products, be they standard display cabinets or the new ETC line of custom cabinetry. All my humble opinion.
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