Only to clarify...you cannot honestly say DR does not have a "successful product". It's been proven 10,000+ times.
More accurately, and as DP just pointed out, DR needs now to get out there and 'sell, sell, sell'...and make trips to the bank.
It is now the 'selling' part that is the whole gist of the future here.
At best, a 'sale' of some sort with a large company. At worst, a sale with a small company. Somewhere along the line though, there's certainly 'someone' who can use the several fold advantages of LTC over the present available techniques currently in use.