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09/28/04 11:09 AM

#6630 RE: Sentinel #6629

Sentinel, I've been requesting more data on the effectiveness and rollout of the affiliate program. Here's what I've got so far.


-----Original Message-----
From: xxxxxxxxxxx [mailto:xxxxxxxx@yahoo.com]
Sent: Monday, September 27, 2004 11:28 PM
To: michael@gameznflix.com
Subject: Measuring Affiliate Program Effectiveness

Michael,

Is there a way to measure the effectiveness of the affiliate program in bringing new people to your site? I watch the Alexa traffic which has been spiking as of late but I hear
that it's unreliable. Is there another accurate measure? By the way, I saw your DVD/SB banner on earthlink, are there other major websites that are using it at this time?

Thanks in advance for your response.

Response: xxxxx,

Yes there is a way to measure effectiveness. Those include: number of affiliates, click through ratios, and most importantly - number of new subscribers. All look good.

Michael

-----Original Message-----
From: xxxxxxxxxxx [mailto:xxxxxxxx@yahoo.com]
Sent: Tuesday, September 28, 2004 9:43 AM
To: michael@gameznflix.com
Subject: Affiliate Program Question

Michael,

I'm seeing your banners on several small to medium traffic websites and even n earthlink. Are there any other large sites you can disclose that are rnning the banners? Thanks in advance for your response. By the way, this program is the most professional aspect of the gameznflix website. Good
job.

Response: The flood gates are not wide open yet with regard to the larger sites. We have used the EarthLink stats to review results...we are currently adjusting accordingly based on these stats and will gradually open the gates to full
through out the week.

Michael