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tradz88

08/24/09 10:47 AM

#867 RE: tradrdad45 #866

HRAL brings on new expertise. This should beef up their management team:

HearAtLast Focuses on Expansion With Addition of Licensing and Franchise Expert

MISSISSAUGA, ON--(Marketwire - 08/18/09) - HearAtLast Holdings, Inc. (Pinksheets:HRAL - News), a leading provider of suitable affordable solutions to clients with hearing needs in the billion dollar hearing loss market, announced today the addition of Pierre Lafontaine to its senior management team. In his new role as Managing Director and GM, Pierre will focus on expansion and restructuring of existing clinics with an emphasis on increased revenue generation through community outreach programs and clinic overhead reductions.

"Pierre's experience in this space is a major facet in the Company's go forward model to become Canada's largest channel for Hearing Health Care. Mr. Lafontaine has a proven track record with both startup and established licensed and franchise platforms," stated Matthew Sacco, CEO of HearAtLast Holdings, Inc.

"HearAtLast is in a growth mode and the potential for revenue growth and expansion is unlike any other I've been involved with previously," claims Lafontaine. "The market potential is significant, as HearAtLast is continuously inundated with younger enthusiastic patients looking for solutions to their hearing health concerns. The extensive over usage of Cell Phones and iPod/MP3's players has created a whole new paradigm of Hearing Loss in society. Our clinics are accessible and have created a retail sense of acceptance to this epidemic health issue," adds Lafontaine.

http://finance.yahoo.com/news/HearAtLast-Focuses-on-iw-200470088.html?x=0&.v=1