That's the hype, but is it the reality? There is no need to drop prices 75% in six months on hot selling items. But SPNG has seen rapid retail price deterioration.
It's not rocket science. People should use their heads a little. If it were not for the prospect of making money on the stock, how exciting is a sponge purchase?. I mean, really. It's a gimmicky product and inferior to established brands in terms of price, quality of wax, etc. Even most of the advertising is targeted at stock buyers. This appears to be a stock selling game above all else
They have increased sales revenue ten fold and have increased distribution from 14,000 to well over 40,000 retail outlets with a target of 140,000 retail outlets.