AmericanBadAssBeer.com is underway. We should see some kind of finished product real quick.
www.americanbadassbeer.com
The Redneck Lager label was resubmitted and approved. What was added? "Private Stash" "AmericanBadAssBeer.com"
This would be the entire product line of Badass apparel, hats, T-Shirts, sweatshirts, gear, and promotional items that will be completely separate from Kid's "Made In Detroit" label.
They went back to Redneck Lager. So, we have three brands in the portfolio. American Lager was introduced at Comerica Park. Plus Redneck Lager and Blue Collar Lager.