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CorpKid

06/16/09 1:18 PM

#35012 RE: sneaky_peaky #35010

Thanks for the article. I was looking to refresh my memory as JPK stated the Kid Rock Beer launch will be "BIG" and will be this summer (CEOcast). He knows the buyers.

Interesting how JPK states they held off from launching the Trump Vodka flavors until the grape flavor was correct. 9 months later (or so) Trump grape vodka is voted "Best in The World".

Attempting to get a sense of timing with International accounts starting to fill their pipeline, a large kid rock beer launch this summer, leading into a possible "Detox" Christmas date, which could mean another large (Topless Sparkling Vodka) launch. Israel has already bought in on Topless, so it looks to be moving forward.

I am also looking forward to the Universal's Interscope, Geffen A&M marketing program for Topless- JPK stated that would be big.
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P K G

06/16/09 11:39 PM

#35020 RE: sneaky_peaky #35010

Best, most frank,report I have read on Drinks.Most encouraging to me.Tell it like it is. Not doing that has been a major problem and is the main reason, IMO, for the stock being "highly undervalued", as PK says.[ if in fact, it is undervalued].

Two wrong statements, however.
Number 1.

"Sales up 180% in three years". That would be 2007-2009. Correct?
Sales Y/E 4/30/07 were $6,084,520
Sales Y/E 4/30/08 were $4,509,000
Sales Y/E 4/30/09 were $2,214,557 for 3 Q's reported.

That's a big DECREASE in sales. I don't even see how they could have gone back to a low Q three years ago and come up with a increase. No way!

Number 2.

Willie Nelson's bourbon to be a strong seller.

The sales were 1700 cases per Q. Way under that now. Way under.

One statement I did like: "TV has remained in the market". Now that's telling it like it is. No hype. No misleading sales figures. "Remained in the market". That's what it has done. That's all one can say about it. Very truthful. "Has remained in the market".

THERE IS HOPE!