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BoxerJoe

04/05/09 1:37 AM

#11875 RE: Caddy Man #11874

I agree with a large part of your post.

1)Yes, the acquisition of the tv show was impressive in my eyes, too; and while it does not produce revenue at this very moment, it's not that far away from starting its next season and could go a long way to getting much more exposure for Ligatt and further establishing its branding in the market. Plus, there is always the chance that the show becomes such a hit that it gets picked up by a network that can give Ligatt a whole new level of revenue and exposure.

2)Yes, the National Cyber Security website in and of itself does not add a whole lot -- like you said, just another place for Ligatt to advertise themselves. However, like Greg explained in the blog about this acquisition, it comes with some already established alliances with big companies and even Homeland Security. Also, Greg made mention of the search engine benefit that comes with the acquisition. New releases by Ligatt will now get dominance on the first page of search engines results like from Google.

3)The first two acquisitions should help a lot with exposure and branding. However, like you, I would really like to see Ligatt acquire an undervalued tech company for cheap. Greg said he would look for such companies to acquire and I do not think he lost focus on that at all. He still wants to make 4 more acquisitions by the end of June, so it's not like he's not looking to continue the growth strategy.