FYI Interesting Apps study... Only about 20% of people who download a free application were using it the next day, a research firm found - InformationWeek February 20, 2009 06:15 PM Most people stop using iPhone applications downloaded from Apple's App Store after the first day, an analytics firm found. Only about 20% of people who download a free application were using it the next day, Pinch Media found. Paid apps fared slightly better with nearly 30% of people still using the download. http://www.informationweek.com/news/personal_tech/iphone/showArticle.jhtml?articleID=214502225&subSection=News