InvestorsHub Logo
icon url

xanadu

12/30/08 12:11 PM

#1435 RE: I-Man #1434

Whew, I haven't put a new Administration into my minuscule investment strategy thoughts. Guess time will tell. Companies, such as this one, seem to have a life of their own, regardless of the overall market. Things like getting the device approved for Medicare reimbursement are, imo, huge and apparently that has been accomplished. Getting the word out to doctors and chiropractors is paramount and hopefully an ongoing effort. Sadly that is a bottomless pit as the marketing costs for demonstrations, in office contacts by representatives, payola in the form of lunches for office staffs, conventions in Miami or other exotic venues, can cost millions. I've always thought there must be a better way to market medications and devices but I have no great ideas. I doubt a political administration will change things in that regard other than a liberal stance at reimbursement for all types of partially proven and unproven medical related things, that could cost taxpayers trillions. Things like the homeopathic remedies.