Too many Pink CEO think that is there job, Managing the PPS. That is the furthest thing from Eric's mind. His work task list is this.
1) Create a Plan - Done
2) Assememble a tean - Done
3) Create a product - Done
4) Get the product on the shelves - Done
5) Get a major Account - Done ( CTA canada )
6) Expand Product line - Done ( Kind , Wet cleaning, Track moist)
7) Get some smaller accounts, ( Not all eggs in one basket) - Done
8) Get more major accounts - Done ( HD wal-mart Cdn )
9) Start to create consumer demand - Done ( radio tv ads )
10) Expand inital market - Done ( Ireland, China, exico )
11) expand deliver chain - done ( Numerous mom/pop stores, small regional chains )
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Forgot, Create Production capacity that is growable - Done ( Surfil )
Forgot - R & D a new needed product - Done - Niagra Mist had a basket full of formuli, not being market.
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12) work on expanding into the largest retailer in the largest retail market in the world. ?????????
Oops.. after doing all the above. Quit.