ROTFLMAO -- I'm one of those idiots that prices out both and then buys at Sears. lol! I didn't know BB bought FS, and it never occurred to me.
Actually, with the iMac-- I bought it at a dedicated Mac dealer who's prices are well known to be inflated ... but the service is great ... and getting back to Sears, I only buy there (even if it's at a premium) so I can return things with no questions asked.