Well, a VNR (video news release) is basically just a PR in video form. One can safely assume the goal would be to promote the company. There's two reasons I can think of for promoting the company:
1) Increase sales of copper.
2) Increase sales of CPRK stock.
I think we can rule out #1 since there's already an agreement with another company to sell them all of CPRK's copper.
Now, there's 2 reasons I can think of to increase sales of CPRK stock:
1) Raise cash to fund company expenses as they mine copper from their rich and extensive claims.
2) Raise cash for company insiders to spend on expensive homes, vacations, booze, loose women, etc.
#1 is the answer of choice for pumpers and optimists, #2 is for bashers and pessimists.
But since I don't own any CPRK at this point in time I'm not going to pick an answer, I'm just going make another gin & tonic and go watch TV.
=^..^=