Replies to post #8683 on DealerAdvance Inc. (DLAD)

[NYPDBLUE]

Guess the pr will be next week.

[p2d]

I look at it like this:

Assuming Projected Revenue is correct and I believe it is as they use words like we expect to "EASILY" attain .........!

1st Q projections = 5 - 8 Million Revenue

I expect with this being Web based a Profit Margin of 40%

Round on the Revenue for average between 5-8, so just use 6.5Million.

6.5Million = 40% Profit is 2.6Million

2.6 div. by 115 OS = .022 straight pps

Multiple of 20 at the least, IMO and we get = .44 PPS...........I expect this PPS to be attained prior to the Revenue actually being proven via 10Q as long as contracts are PR'd as CEO has said he intends to do.

I agree that a 30 - 40 Multiple could be used since growth potential is huge and 2008 yearly Revenue is expected to be 10 - 18 Million and possibly more.

So that PPS is low side, IMO.