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EarnestDD

11/17/07 3:53 PM

#105271 RE: valorie #105269

I believe that the Nascar fling was a failure and if they do not continue to throw gobs of cash at it ... they will lose their affiliation with Nascar.
$6.4 million in marketing spent to generate $1.4 million in revenues in the past 21 months.
People do not have a long memory when it comes to advertising.
That is why companies constantly have to come out with new ads.