The movie rental business generates over $7 billion a year in revenues. Movie Gallery/Hollywood Video is bankrupt and Blockbuster is not far behind. Netflix seems to be the only video rental business model that is expanding. People are tired of the brick and mortar movie rental business. When will Hollywood wake up to this fact??!! If Reeltime can grab 2-5% of the rental market, we will be hugely successful. That means we can go after the niche markets and still make a lot of money. However, once we acquire major content, there is no reason we cannot successfully go head to head with anyone.
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