Press Release Source: Med Gen Inc.
Med Gen Signs Contract with Award Winning InfoWorx(R)
Tuesday October 30, 8:00 am ET
BOCA RATON, Fla.--(BUSINESS WIRE)--Med Gen Inc. (“MGEN”) (OTCBB:MGEN - News), manufacturers of nationally branded OTC healthier life products and specialty financial services, reports that it has signed an exclusive contract to produce and nationally market Infomercials for its Snorenz®, Painenz® and Good Nights Sleep® brands.
InfoWorx® is headed by Ron Perlstein, who is best known for his commercials for Carnival Cruise Lines, and the famous “I’ve fallen and I can’t get up” commercial for 800 MEDALERT®. His most recent ROOMBA® commercial won several awards and sold over $120 million in product.
“I’ve been after Med Gen’s business for a while now,” said Perlstein. “They’ve got great products that really work; however, they could not get the capital together necessary to really market these products. Now they do and I’m really excited about the prospects.”
“Our shareholders have been clamoring for a marketing success,” said Paul Kravitz, Chairman/CEO. “It’s been a long and difficult road getting things ready for this major move, but we’re as ready as we can ever be to bring on Ron and his group, given his proven successes with companies like Carnival®, eDiets.com®, iRobot®, Joint-Ritis®, Rubbermaid® and Wamsutta®. This is a real opportunity!”
About Med Gen Inc.
Med Gen Inc., in business since 1996, manufactures and markets specialty products using its proprietary delivery system Spray’s the Way (“STW”). It is best known for producing the world’s first patented liquid spray snoring relief formula, Snorenz®. Since its existence, Med Gen has continued to develop its STW technology, introducing Good Nights Sleep® and the UnDiet® system into its family of brands. Fabulust™, the company’s newest product, a female sexual stimulant, is scheduled to launch in the late fall of 2007. While STW technology is mainly used, the company also produces other products that deal with common health issues using other delivery systems. The company markets its products to distributors, major chain and drug stores, direct sales via the company web site and direct to consumer television, radio and print advertising. The company also distributes its brands internationally under various private labels or existing names. The Company also offers specialty services to small emerging public companies in similar fields as a way of adding assets to its base business.
Med Gen Inc. is a fully reporting company whose stock trades on the OTCBB under the symbol “MGEN”. For information contact Investor Relations, 561-750-1100 or www.medgen.com
This Press Release contains or incorporates by reference “forward-looking statements" including certain information with respect to plans and strategies of Med Gen Inc. For this purpose, any statements contained herein or incorporated herein by references that are not statements of historical fact may be deemed forward-looking statements. Without limiting the foregoing, the words “believes”, “suggests”, “anticipates”, “plans”, “expects”, and similar expressions are intended to identify forward looking statements. There are a number of events or actual results of Med Gen operations that could differ materially from those indicated by such forward looking statements.
Contact:
Med Gen Inc., Boca Raton
Paul Kravitz, 561-750-1100
www.medgen.com
Source: Med Gen Inc.
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