yeah, don't shoot the messenger, in this case grousegirl (thanks for sharing your phone conversation with Terry), but this complete B.S. as to the "filter" answer given. The guy is in the PR business and he can't steer himself to Abbott to pursue this further. What value is Terry adding?.. seriously?
I believe that our boy Terry is a newcomer to the PR field. Advice: Start at home (local stations and reporters) But an intriguing headline is really important... Some examples -- "Could this be the cancer breakthrough we've all been waiting for?" "The battle with diagnosing cancer is being won by a small company names Biocurex." This David has teamed up with a Goliath in pharmaceuticals, Abbott, and they are at the final stages of winning that battle thanks to the architect____ system.
Be creative but accurate.
Obscure nonprofits manage to get published in national publications by being creative and persistent. BOCX has sooo much more to offer.
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