Proof of PR and product in stores develops credibility. Also having our products out in front of customers produces addition revenues. Especially if proof of product pending arrival comes from a credible unbiased source like Target Management. Anyone that disagrees that the addition of Target does not benefit this company should be discredited by discernable investors.
I never said going into Target was considered DD. I did my DD already. My interest lies in checking to see if my local stores have the product label on the shelf yet, where some posters from the eastern part of the U.S. have indicated that they've seen the labels on the shelves...