Yep & what people may not realize is that the Cannes Festival is only open to the media! Thousands of media types attend from around the world but unlike the Toronto Festival...no-one from the general public is let into Cannes.
So I wonder how much media word of mouth FMLY's gonna be stirring up...I've got to think with Avi Lerner's recent manouvering that films like Red Sonja & John Rambo will be a focus for the media throng...especially with Sly's Rocky Balboa success & recent encounter with the Aussi legal system.
If not this week for sure at some point next week FMLY should be PR'ing follow up to the possible 3 project announcements coming out of Cannes. And with earnings being completed by today/tomorrow & a Q that should hit early next week who knows how much juice FMLY is preparing to deliver. I just know that with marketing coin & established distribution channels for their 11 pending Millenium Film releases now...back end profit sharing possibilities are a very real part of the mix.
Add in whatever winds of change could be coming on the existing debt holders & possible deal with FOX & we've got a lot of possibilities emerging on the momo front over these next couple of weeks.
Depending on what FMLY announcements come out of Cannes...the massive media exposure alone could easily come into play! There's literally thousands of media type peeps covering/attending Cannes from all over the world.
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