Cutting out the middlemen is what allows Temu to offer such low prices. It just so happens that last year Amazon finally lost about 1/2 of 1% of e-commerce market share relative to their competitors. Plus, it's likely that Temu helped contribute to one of the dollar stores closing many stores starting this year since a lot of those dollar store products are from China.
If Temu allows customers to shop direct to the Chinese manufacturers. no reason those same Chinese manufacturers can't list their products via JFH, where JFH simply gets their cut. In fact, I expect to see a lot of the same great deals that Temu offers.
When I shop on Amazon or at Home Depot or Walmart, a lot of those products are sourced in China, so soon JFH should give us another option to just buy direct instead, saving us money on the exact same products. The more manufacturers or store merchants they sign up, the more options we'll have.
However, JFH is offering their customers that stealth added advantage of dividends that be used to purchase shares of stock, creating a long-term demand for shares of the stock. When I buy from Amazon, Home Depot, or Walmart, I don't get a small piece of their stock shares. Imagine if you had been collecting small slivers of those company's shares for the past 20 years. It might have indeed turned into a tidy little sum of extra retirement money. It's a clever business model that just might become mega-huge, IMO.
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