LOL...one goes to a casino not knowing things, or anything, and gamble, hoping to make money. The same concept goes to for investing. No one knows exactly how a company will do from qtr to qtr of from yr to yr. Even companies do not know for sure how they will do at any given time or place because customers change their minds on daily basis. They can project and hope, but it may not come to fruition like they want. People invest, as they attempt to project how a company may/may not do and in hopes the company does well.
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