Don't companies usually issue shares to large -- or at least a relative few -- investors who then make their money back (plus profit) by selling into the retail market? If so, Nixon isn't going to make 'tons of money' from retail buyers, but rather from the profits from his business that includes from expanding his business. [Nixon's company isn't a shell that only makes its money by creating and dumping worthless shares.]
Those who 'dump shares' are either the original/large investors who think its time to get out (not actually a good thing for retail buyers) or from toxic financiers who loan relatively small amounts and then 'dump shares' that are converted at obscene discount rates.
Don't get me wrong -- I believe Nixon does owe his retail shareholders a duty to file and report, but he won't file just to make 'tons of money.' However, if he files, he will do so for strategic reasons that are 'business positive' for him, that will have the side-effect of making retail shareholders money. If anything, it might make his company look good enough to attract 'real investors' that will hold to make long-term profit.
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