It the Dave Portnoy effect..just like on SAVE and soon to be MGRX..
Barstool Sports and Rumble join forces in a wide-ranging partnership, resulting in a $400 million surge in Rumble's value. The deal enables Rumble users to enjoy Barstool's diverse content, signaling a strategic move in the video and cloud service industry. pic.twitter.com/ameZQxgXEh