Sadly, in the end, most shareholders refused to cooperate, for reasons I've never understood.
Two reasons that I can think of just off the top of my head:
1. They don't want to disclose how many shares they own or
their real identities because first of all, most don't
own nearly as many as they claim; and second, so many
treat others so terribly on message boards that they
would be embarrassed or afraid for others to know who
they really are; and
2. They are afraid of what they, or more importantly,
others, might discover, which would in many cases be
humiliating or embarrassing to those who have adamantly
defended the (any) company's integrity.
I am not merely speaking of Sulja Bros. here, but any publicly traded company which has similarly come under suspicion.