That's a fair assessment given the markets perspective and the history of share price performance. SHWZ may need to add some focus to IR, especially considering the cannabis sector collapse over the last two years. Lots of traders/investors disinvested in cannabis for other sectors with more promise. Two years ago, SHWZ was only an SSO in CO, while now an MSO by adding NM, along with 60 dispensaries either built or in the pipeline and offering some of the industry's best margins. The diamond needs some polish or splash to attract some attention. Perhaps surpassing Cresco's dispensary count will be a catalyst, SHWZ is on the cusp of such a move.
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