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GoldRu$$H

04/22/23 9:13 AM

#19933 RE: Marillionaire #19930

It's a great article and when seeing publications such as this, I continue to believe the next state for Schwazze will be Oklahoma. It is a Southwestern state that would fit the description of Schwazze being a regional powerhouse. Oklahoma is sandwiched between Texas, Kansas and Arkansas to its East, three states that are not yet close to recreational cannabis legalization.

Colorado's strategy to be the first state in the U.S. to legalize cannabis recreationally was smart legislative business. All of Colorado's neighboring states at the time did not have legalized recreational cannabis and all but Arizona & New Mexico did not even have legalized medical cannabis. As Justin Dye knows very well from his deep background in the oh so competitive grocery business, brand recognition and brand loyalty are key selling points. All those border jumping neighbors going to Colorado to purchase legal rec cannabis from a Colorado dispensary will embrace those brands in their state once they go legal rec. In my opinion, Oklahoma is a sleeper state that will be very lucrative for legalized rec cannabis.

I would bet that Dan Pabon and Brian Ruden are working their tails off, educating the Colorado legislature on how to fix their broken oversupply and over licensed issues and this will pave the way for the Justin Dye playbook to be applied to Oklahoma. When Oklahoma's state legislature completes their cannabis regulation reforms, the state will be ripe for legalized cannabis investment and offer the savvy retailer a leg up in advertising and selling their House of Brands to Oklahomans and their state neighbors to the North, South and East. The state of Oklahoma touches six state borders. $$$$$$$$$$$

There are 7, Brian Ruden owned Starbuds in Oklahoma. While Mr. Ruden no longer sits on the Schwazze Board of Directors, he has three Directors representing his interests and continues to have a large investment and influence in Schwazze.

https://www.visualcapitalist.com/us-cannabis-legislation-timeline-2023/

"The earliest states expected to open up next for recreational cannabis sales are Minnesota and Oklahoma. There is always a lag between legalization and actual sales, wherein local regulatory bodies and governments set standards. States like Kentucky, on the other hand, aren’t likely to even legalize medicinal cannabis until 2028."