The pandemic transition media and retail media to the Internet. The industries that have benefited are tourism, food, cosmetics, and office and computer equipment. As e-commerce sales increase, more advertising funds are being given to digital advertising.
To the circumstances created by the unique circumstance, purchasing behavior has quickly changed. For many of us, shopping online during lockdown has reshaped our shopping habits. The success of Zoom and video conferencing served as evidence that business could be conducted remotely.
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