It would be cool if you can convince the market to care in any way about sustainability. I wish the best of luck to your project. The only people who will make much money growing are the artisanal growers who are great gardeners that love the plant. Otherwise, it is a commodity that will be sold by the bushel or the ton. The world will be healthier when all is stabilized. You will need a good license or farm gate sales, is your organization a member of the cannabis council? They have a seat at the table with the govt. it is always good to speak to power. This is fascinating to watch unfold :)
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