I don't think Kim is looking to corner the luxury handbag or the noir leather fashion market that the Goth gal was modeling. As far as the bulletproof vest the exterior layer of mushroom leather still relies on kevlar. Maybe one layer less of kevlar. Where is the saving since the leather is surely more expensive than kevlar, Designer vests for the fashion conscious police and military. Hmmmmmmm. Yep look likes they may corner the Berkley/San Francisco market. LOL