I don't need much to stay encouraged. They already have a sustainable bread and butter business with the existing farm and their existing hemp and cannabis products.
I just want a mere hint of an alliance with some Fortune 1000 pharmaceutical, nutraceutical or global food company. If they can't conquer the pharma space, the market for nutraceuticals or food is huge as well. As long as they don't report an alliance with some Joe's Roadside Cannabis Shack located in the middle of a 200 population town, it will be okay!