Existing projects are in the cross hairs and will be forced to get creative. After all, one still needs to repair a leaky roof.
With 300% to 500% price increases, consumers will simply say NO. Once this happens (which it is now happening) the building industry for new homes and commercial buildings will shut down. That is until we can get pricing back into the real world.
Now add in supply chain issues and it doesn't take long to understand the head winds that Vystar is up against.