The light has been burnt since the announcement of Entain. Management needs to look at their numbers in detail, as they are spending way too much. I learned a rule in the music industry several years back, if you are going to spend X amount of money on advertising (TV commercial, billboard ads, websites promotions), expect X multiple in music sales, revenues, and profits..... unless the singers are Elton, U2, Madonna, Justin, BTS.
Keep an eye on ~17.82. Be careful.
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