It's been years now, and I think the rise of complete amateur traders may be sticky. An endless supply of people gambling $1000 at a time could easily be the norm.
My son does it. Half his friends do it. It's more of a social trend than a financial trend at this point.
Agree on the next earnings report. I'll be trading it, but even holding at current prices I have to think it's going to be a profitable position sometime in the next 60 days.