"It's really been the handwriting on the walls for the last several years. In fact, anticipating that, we bought the domains for several insurance names... 1-minute, 3-minute, 5-minute insurance... knowing that this is what's happening."
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On September 21, 2020, the Company purchased the domain 5minuteinsure.com. The domain was not in existence prior to the Company’s purchase. The Company is in the process of building out the website 5minuteinsure.com which it intends to ultimately utilize artificial intelligence and data mining, to provide competitive insurance quotes within 5 minutes, with minimal data input.