INND is not about the next day, 5 days or 2 weeks - it's about a MASSIVE TOP-LINE REVENUE GROWTH STORY via a total "make over" of a broken business model (Affordable hearing aids being non existent + prescription needed, etc) a broken 1950's biz model being SHATTERED !!
Some of the most profitable and high growth and successful companies in world history- were and are BUSINESS MODEL MAKE OVERS where an existing old model exists and a DISTRUPTOR (INND) enters a FLIPS IT ON A DIME and solves a AFFORDABLE SOLUTION TO A MASSIVE WAITING MARKET - in this case 40 MILLION plus people in USA alone and growing daily w/ aging population !!
Look - INND just didn't go into these Kiosk and NYSE and Walmart major retail contracts of DTC (Direct to consumer) and OTC (Over the counter) hearing aids all willy nilly. INND DID ACTUAL "MARKET RESEARCH" like a big boy company would and does !
Lets look at a MEGA CONSERVATIVE "ROLL OUT" - even a fraction of what their initial market research "roll out" shows and showed:
QUOTE:
"$INND . Recently, InnerScope's technology vendor placed one hearing-screening kiosk in an optical retail business over a 3-month period with some amazing ROI results. Based on those results, InnerScope's is anticipating each Hearing Kiosk location will generate 500+ completed hearing screenings per month with hearing loss detected in approximately 320 participants and 57 of those participants will decide to purchase InnerScope's Hearing Products either the same day or within a few weeks."
READ THAT CAREFULLY FOLKS- as INND is entering the arena of 4,000 (yes 4 THOUSAND) plus Walmarts + we "think" (will be announced in days) another major NYSE traded "household name" mega retail chain which is likely CVS or Target or Walgreens - ANY ONE OF THEM has 1,000 plus USA location = 5,000 right there !
LETS "RUN THE MATH" on an extremely conservative approach - given what the INND PRE-MARKETING RESEARCH TWEET ABOVE SHOWS :
1) 500 screenings PER MONTH and PER KIOSK LOCATION !
2) 57 WILL CONVERT to a sale which we know is "avg" $2K to $3K gross revenues given the pricing of steeply discounted hearing aids INND is offering (doctor's office is $5K to $10K a set at least). THAT is a 10% plus conversion rate = STELLAR in the retail market space world !
3) Lets say the initial roll-out is just 25, 25 stores and reaches 50 stores of 5,000 TOTAL MARKET in the first 6 months and 200 stores by end of yr - what would happen to INND ?
a) EACH SALE = approx $2K we'll assume low-end for model purposes
b) 25 initial Kiosks in "MAJOR NAME RETAILERS" within 3 months for model sake
c) 25 Kiosks X 25 sales ea Kiosk per month (lets cut the 57 sales conversion IN HALF to be mega conservative) PER MONTH = 25 X 25 PER MONTH at only 25 store initial "roll out" !
25 X 25 = 625 SALES PER MONTH on an ultra conservative "initial 3 months roll-out" supported by HARD MARKETING RESEARCH and using only HALF the projected conversion rate !
625 X $2,000 per sale "avg" = $1,250,000 TOP LINE REVENUES PER MONTH to INND in 3 short months on the ULTRA CONSERVATIVE MODEL !!
AND it's 100% RAPIDLY SCALABLE !!!
Lets say in 6 months they DOUBLE THE KIOSKS TO ONLY 50 on-site out of 5,000 POTENTIAL SITES "UNDER CONTRACT" = do it in 6 months and up their "conversion rate" to 50 per month out of 500 "Kiosk screenings" per month, per location:
IN 6 MONTHS INND CAN/WILL PRODUCE:
d) 50 sales X 50 Kiosks = 2,500 PER MONTH total sales events
Avg of $2,500 per sale X 2,500 sales = $6,250,000 PER MONTH TOP-LINE GROSS REVENUES TO INND !!
You understand this "model" now people = in 6 SHORT MONTHS w/ only 50, 50 Kiosk deployed out of a potential 5,000 PLUS RETAIL SITES UNDER CONTRACT =
INND will be a $72 ma MILLION ANNUAL REVENUE RUN-RATE COMPANY !!!
IN ONE YEAR - lets say they ONLY get 200 Kiosks deployed -
200 X 50 sales events per month = 10,000 sales a month
10,000 X $2,500 avg per each set of hearing aids sold = $25 MILLION PER MONTHS top-line gross revenues !
BY END OF 2021 using MEGA CONSERVATIVE "ROLL OUT" NUMBERS supported by INND FUNDED PROFESSIONAL "MARKET RESEARCH" =
$25 million a month X 12 months = a $300 ma MILLION ANNUAL SALES COMPANY = INND !!!!
THAT is how this "works" folks - it is a STELLAR BUSINESS MODEL = MIND BLOWING BUSINESS MODEL about to his eventually 1,000 plus locations to "reach" an UNDER SERVED MARKET that is in the 40 ma million customer range - and NEVER GOES AWAY AS DEAFNESS due to an aging population is ON THE RISE not the decline !!
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