"THE Bet." Buffett vs Brilliant Ivy Leaguers. 2016. Read the story or click for the podcast version.
"KESTENBAUM: Bogle creates this in 1976, and he's ready to open it up to the world, the first index fund ever. This is a fund for everybody. You can put in a small amount of money or a lot.
GOLDSTEIN: Bogle gets a bunch of big investment firms to go out to their clients and say, here's this great new thing. You want in?
KESTENBAUM: How much money were they hoping to get?