nope - you've got to feed the BUZZ - I'm all about guerilla marketing - gadget geeks go bonkers for CK products AND could invest. Get a CK keep-safe in their hands and they'd find a way to include it in a hot-products spotlight or something.
I can see CK doing stuff like this as well - sending out products to influencers - in fact they are doing it right now with the military donations. Just a matter of expanding it a bit to include media folks, etc...
I would be concerned if a bunch of investors got together and ran a bunch of ads w/o CK's involvement. JMO.
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