Maximizing their sales and general awareness will be the key. There is a lot of competition but if they can solidify some of their white label production for other companies and couple that with their own increased sales, they have a chance. Before that though, they'll have to get in one of the larger grocery store chains to have any real movement. I believe all of us want to see that happen but it's definitely been a snail's pace to see upward movement of the PPS.
Time will tell regarding the company's long-term success. Best of luck to you and to everyone.
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