I think for context it would be helpful to know how many radio stations the product is in now, don't you? We don't know for sure do we? If we do, that could change how I'm looking at it.
If it is hundreds would you agree that his messaging might be different than if it is only in 5 stations now and they are working on getting it into hundreds over the next few months?
Seems to me the 'something to say' to the markets comes AFTER the beta-test is completed or at least has compiled enough data to say something specific and meaningful that would get the attention of everyone involved -- artists, venues, and the rights organizations.
I'm not trying to be argumentative -- that's just my perspective. If you have a different one, please share, as I'm not sure what message you believe should be broadcast - pardon the pun - now.
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