The following is my opinion based on price action and the limited information available on short interest. I'm currently looking to obtaining more real time daily short interest information and will get back to you on my findings.
I believe short sellers/market makers (i.e. AEXG) have actively shorted KULR stock exploiting opportunities to profit by buying back from weaker hands cutting losses. I don't know to what extent (price level) short sellers/market makers will continue this game, but I believe they will eventually get burned. KULR is working on capturing meaningful market share in multiple verticals (E-Mobility, utility, industrial, and residential level energy storage, 5G, and consumer devices). If and when evidence of this process becomes tangible and market participants/buyers enter in greater numbers, upward price momentum will kill much of the short selling.
Although volume has increased substantially in recent times, KULR is still fairly thinly traded. Short selling in this type of price environment has been exploited fueled by weak-handed selling and reticence on the part of buyers. At the end of the day, market makers cannot profit from short selling if retail investors don't sell and buying interest drives prices higher.
In my opinion, as long as you're long-term minded, you'll be fine at these price levels. The bright side of the recent price collapse is that short sellers have created a buying opportunity at more favorable price levels. However, you may need to weather the storm in the short-term. The Company is still in it's early days and I believe we'll see meaningful progress with commercialization translate into substantial, growing revenues streams. Short sellers will be caught with their proverbial "Elon short shorts" down (https://www.cnn.com/2020/07/06/business/tesla-short-shorts/index.html).
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